Casa Eventos Ancar
Experiences · Immersive marketing

Interactive 360 video for employee induction

Listen to the article7 min of audio

Boring 360 is over: you grab a bubble and choose what to see.

Casa Eventos Ancar built Mabe a booth at the FENAPO fair around the plant's induction as 360 video. The difference from any other 360: a menu of floating bubbles you grab with your hand, so every visitor jumps straight to the unit they care about.

5business days from approved script to APK on the headsetin time for the fair's opening; verified Clutch review
20360 shots covering 5 business unitsfrom fabrication to enameling; verified review and project quote
5 minthe full tour, with voice-overplus a selection menu so nobody watches it linearly; verified Clutch review
Industry
Booth production
Use case
Induction and talent attraction
Technology
Meta Quest 3 with hand tracking
The tour's menu: every bubble is a unit, and you grab it with your hand. Watch in full

Casa Eventos Ancar hired Fyware in 2024 to produce the centerpiece of Mabe's booth at the Feria Nacional Potosina: the plant's employee induction turned into an interactive 360 video for Meta Quest 3. Fyware handled planning, on-site 360 capture across the plant's areas, voice-over integration, immersive app development, testing and technical support during the fair. The tour covers five business units in five minutes and is driven by your hands: the headset tracks fingers without controllers, and the menu is a set of floating bubbles you grab and squeeze to jump to the scene you choose.

The figures and where they come from: the five business days from approved script to functional APK, the twenty 360 shots, the five units and the five-minute tour are in the public, verified review Casa Eventos Ancar left on Clutch in July 2026, with 5.0 for quality, schedule, cost and willingness to refer; the project quote, from July 2024, confirms the scope shot by shot. Delivered in 2024, built in Unity.

How it came together

An induction that also attracts talent

The challenge

Show a plant's real operation to visitors at a state fair: people who will never be able to walk the factory in person. And do it on a booth floor, where nobody gives you more than a few minutes, against an opening date that would not move.

The idea, which is Ancar's

Casa Eventos Ancar conceived the booth and brought the insight: take Mabe's employee induction, the content that already explains the plant from the inside, and turn it into a fair experience. One asset working twice, as induction and as talent attraction.

What we built

The on-site 360 capture across the plant's areas, the edit with voice-over, and the Meta Quest 3 app with the bubble menu and hand tracking. From approved script to functional APK on the headset, five business days.

Why the bubbles change 360 video

A traditional induction video has a known problem: it is linear. And regular 360 video inherits it: however much you turn your head, playback marches start to finish, and whoever wants the logistics area has to sit through everything else. On a fair booth, that kills the line.

Here the menu lives inside the experience: floating bubbles you grab and squeeze with your hand, one per business unit, with the on-screen instruction to grab a bubble to interact. The headset tracks fingers directly, no controllers to explain, which on a booth is the difference between serving a line and teaching gamepads. Every visitor assembles their own tour and reaches what they care about in seconds, so the experience gets richer and shorter at once.

The content is the real operation: the assembly line running, a robotic cell working behind its mesh, the logistics center with forklifts in motion. It is the plant as it stands, captured in twenty 360 shots during production.

The delivered product

Four frames from the product capture: the menu and three of the real areas.

Floating bubble menu with the on-screen instruction to grab and squeeze to interact
The bubble menuYou grab it with your hand; the instruction lives on screen.
Robotic cell of the plant working behind its safety mesh
The robotic cellReal operation, not a render, with its signage blurred.
Assembly line of the plant seen from the 360 capture point
The assembly lineThe 360 point of view puts the visitor inside the process.
Forklift carrying boxes in the plant's logistics center
The logistics centerForklifts drive past the camera, at real scale in the headset.

“Their team was always approachable, professional, and focused on finding the best solution for us.”

Jennifer Sánchez
Jennifer SánchezBusiness Intelligence, Casa Eventos AncarVerified Clutch review, 5.0 · July 2026

Project sheet

Client
Casa Eventos Ancar (San Luis Potosí), the booth's producer
End client
Mabe, for its plant's booth at the FENAPO fair
Year
2024 · presented at the Feria Nacional Potosina
Platform
Unity · Meta Quest 3 with hand tracking, no controllers
Scope
Planning, on-site 360 capture, voice-over, immersive app, testing and on-site support at the fair
Content
5 business units in 20 360-degree shots, a 5-minute tour
Delivery
Functional APK in 5 business days from script approval
Before
In 2023 Fyware had already recreated Mabe's paint booth and press area in VR
Since then
Fyware continues to provide IT support and technology consulting to Ancar

What makes it work

Four decisions worth repeating

  • The menu lives inside the experience, as bubbles you grab by hand.
  • Hand tracking, no controllers: on a booth, nobody has to learn a gamepad.
  • The visitor chooses their own tour: interactive and shorter at the same time.
  • One asset works twice: employee induction and talent attraction at a fair.

The booth and the brand relationship belong to Casa Eventos Ancar, who conceived using the induction as a fair experience. The content and the operation on screen are Mabe's plant. Fyware produced the capture, the application and the on-site support, to that vision.

Frequently asked questions

Can a 360 video be interactive, or is it always watch-and-wait?

It can, and that is this project's entire difference. A traditional 360 video plays start to finish and the viewer only turns their head. Here the headset tracks your hands (Meta Quest 3 hand tracking, no controllers) and the menu is a set of floating bubbles: you grab the bubble of the unit you care about, squeeze it, and jump straight to that scene. The experience becomes interactive and shorter at once, because nobody is forced to walk all five units to reach theirs.

How long does it take to produce a 360 tour of an industrial plant?

This one was delivered in five business days from script approval, as a functional APK on the headset and in time for the fair's opening. The scope was twenty 15-second 360 shots covering five business units, edited into a five-minute tour with voice-over and the interactive selection menu. Scope sets the timeline, but the method is built for event dates that do not move.

Can the same 360 video work for employee induction and for a trade fair booth?

In this project it did both. The content is the plant's induction: the areas, processes and real operation a new hire needs to know. And at the Feria Nacional Potosina booth it worked as talent attraction and brand positioning, showing the inside of the plant to thousands of visitors who could never walk it in person.

Tom KlukowskiTom Klukowski
Fyware Partner · Valcre Marketing

Want a result like this in your operation?

Fyware has delivered 750+ XR projects for clients like Gerdau Corsa, Cummins and Medverse, from Mexico in US Central Time. Tell us your case and we will tell you what is feasible, how long it takes and what it costs.

If your induction is a video nobody remembers, it is missing something people can touch.

We capture your plant in 360, give it a menu driven by bare hands, and the same content serves your induction and your next trade fair.

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